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- Course Structure -
Core Subjects
Every Bachelor degree student at Bond is required to complete at
least one subject from each of the following four discipline
clusters
Communication (1)
- Communication Skills
- Public Speaking
Outcomes: To communicate
effectively in writing, speaking and visual; to understand the
nature of communication processes and sources of difficulty in
communication.
Information Technology (1)
- Information Technology 1
- Information technology 2
Outcomes: To work effectively
with contemporary information technology; to evaluate critically
the current and future role of computing technology in the
storage, retrieval and processing of information.
Values (1)
- Cultural and Ethical
Values
- Contemporary Issues in
Law and Society
Outcomes: To appreciate the
foundation of moral, ethical and social theories and their
relevance to issues of public concern and debate; to use
theoretical ideas in formulating arguments about how particular
issues should be resolved.
Organisations (1)
- Strategic Management
- Entrepreneurship
Outcomes: To appreciate the
natural, dynamic and strategic positioning of organisations
within their environments; to appreciate the nature of effective
work in groups.
Foundation Subjects (7)
Students must complete the following 7 subjects:
- Business Law
- Business Statistics
- Information Systems
Development
- Introduction to Accounting
- Marketing
- Organisational Behaviour
- Principles of Economics
Majors (1)
Students must complete one of the approved majors from the following
areas:
Business Information
Systems (5)
Students must complete:
- Information Systems
Management
- Enterprise Resource
Management
Plus 3 subjects from the
following:
- Database Management
1
- Electronic Commerce
1
- Introduction to
Intelligent Systems
- Business Intelligence and
Data Warehousing
- Information
Technology and the Law
OR Business Law (5)
Students must choose 5 subject from the following:
- Business Associations
- Corporations Law
- Takeovers and Securities
- Competition Law
- Principle of Tax Law
- Taxation of Business
Entities
- Taxation of International
Business
- Banking and Finance Law
- International Trade &
Business Law
OR Electronic Commerce (5)
Students must complete:
- Electronic Commerce 1
- Electronic Commerce 2
- The Internet and
Marketing
Plus 2 subjects from the
following:
- Web Site Development
- Internet Technology 1
- Advertising and Promotion
on the Internet
- Electronic Commerce and
the Law
OR Entrepreneurship (5)
Students must complete:
- Growth Strategies for
Entrepreneurship Ventures
- Business Plan Development
- Financing
Entrepreneurship Ventures
Plus 2 subjects from the
following:
- Professionalising the
Family Business
- Negotiation
- Creativity & Innovation
OR International Business
(5)
Students must complete:
- International Trade
- Introduction to
Cross Cultural Management
Plus 3 subjects from the
following:
- International Marketing
- Global Business Strategy
- Special Topic:
International Study Tour
- International Finance
- International
Relations
- Introduction to
Cross-Border Business Law
OR Management (5)
Students must complete 5 of the following:
- Business Plan Development
- Negotiation
- Introduction to Cross
Cultural Management
- Concepts of Strategy
- Management of Change
- Leadership
- Advanced Topics in Human
Resource Management
- Global Business Strategy
OR Marketing (5)
Students must complete:
- Consumer Buyer Behaviour
- Strategic Marketing
Plus 3 subjects from the
following:
- Promotional Design and
Planning
- Brand and Category
Management
- Services Marketing
- Sales Management
- Internet Marketing
- International
Marketing
OR Marketing Communication
Students must complete:
- Human Communication
- Advertising Principles
and Practice OR Public Relations Practice and Event
Management
Plus 3 subjects from:
- Promotional Design &
Planning
- Public Relations
Campaigns & Strategies
- Public Relations Writing
- Media Relations
- Direct Response
Advertising
- Media Planning & Buying
- Advertising, Brand Image
& Cultural Space
OR Real Estate
Students must complete the following 5 subjects:
- Contemporary Issues in
Urban Development
- Principles of Project
Management
- Assets and Facilities
Management
- Construction Management
Techniques
- Introduction to Valuation
Advanced Discipline Subjects
(4)
Students must complete 4 of the following 5 subjects:
- Cost Management Systems
- Human Resource Management
- Introduction to Finance
- Introduction to
International Business
- Market Research Analysis
Electives (4)
Four subjects may be selected from any faculty within the
University. Students are encouraged to undertake a second major
by completing a minimum of four additional subjects from the
majors offered in the Bachelor of Commerce and the Bachelor of
Business, with at least two of these subjects at the 300 level.
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