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Choosing the
right business school
The first
step in your future career is choosing the right business school. How do
you choose? It is
certainly not easy. Reputation, success of alumni, and location are all
factors which must be taken
into account. But the real question which you need to answer is,
"What should a business education give me?". "How well will the business
education prepare me for a successful career?"
Official
recognition of the school you choose will also be important. Business
School Lausanne
is the only business school in Europe to have its BBA and MBA accredited by the Association of Collegiate Business
Schools and Programs (ACBSP) in the USA. BSL is also a member of FEDE (Fédération
Européenne Des Ecoles) In the end, the only way to choose a place to study is by
getting to know the school first hand.
At BSL we
actively encourage this. Not only to visit the school, but to take part
in the programme and
talk to the current students. This will give you the real feel of what
business learning
should be.
Success in
business can never be guaranteed, but with a solid foundation as a
start, a whole range
of exciting opportunities can be opened up to you. The BSL programmes
will equip you for
the big, wonderful, but tough world outside the classroom.
The BSL
Approach
Business
success comes not from what you know, but from knowing how to use it.
The BSL
approach to business education can be summarised in three words,
pragmatic, practical,
realistic. In business you have to do things, you cannot just theorise.
There are many examples
of businesses which have spent a great deal of time putting together
extensive, detailed
plans and failed. Why? Because the plans were largely theoretical and
never really put into
action.
Our
objective is to equip BSL graduates to be the people who will be
formulating AND executing
the plans - the business leaders of tomorrow. From the very beginning
they are able to show
that they can make an immediate, and significant contribution to
business success.
They leave
BSL with an approach to doing business - set of tools. A set of tools,
which they can use to
shape the business world around them. A set of tools, which can be
adapted to the dynamic
environment they will find themselves in. A set of tools, which will not
become outdated in a
few years.
How can this
be achieved?
The people
who teach at BSL not only have high academic qualification, they are all
current, successful
business practitioners "What we did in a situation like this"
is a phrase often heard in BSL.
But it is
not just a question of injecting a sense of reality into the learning.
These business practitioners
also demonstrate the high enthusiasm which comes from being involved.
And, they have the
skill to communicate this to the students.
Learning by
participation
We do not
automatically and easily remember everything we hear. In fact, within a
few hours most of
what we intently listened to is forgotten.
In all BSL
classes, active student participation is demanded. This doesn’t mean
just answering questions
posed by the professor, but also contributing to the learning process by
voicing ideas and
opinions.
For some
people, especially those used to a passive learning environment or from
a culture which
demands silent respect in the classroom, this is not a natural process,
and they are, at first,
reluctant to say anything. Personality also plays a role, and some
people can be difficult to stop talking once they have started. It is part of the
job of our faculty to encourage the shy and teach the extroverts to use their words
more economically if they want others to follow what they are saying.
The first
step in making a contribution to a discussion is learning how to
formulate ideas so that they can be easily understood. Statements will be
challenged by faculty and other students.
Attack and
defence of ideas are important tools for a successful career in
business.
We feel so
strongly about this aspect of business learning that participation is
built into our grading
system. Each student in every course is judged on both how much they
said, and how valuable
their contribution was to the discussion. Being assessed on your
abilities to participate is part of business life, pass/fail examinations are not.
Multicultural
Advantages
Looking at
business problems through different eyes
The
decisions faced by business people today involve many complex and
uncertain factors.
Complex
because they require a large number of independent and interdependent
aspects to be
considered simultaneously. Uncertain because business today is in a
permanent state of change
and everyone is trying to predict what will happen in the future.
A business
school has an obligation to equip its graduates with the abilities to
not only survive in
this environment, but also to make decisions which will have a chance to
lead to business success.
There are
always a number of different ways to solve a problem. We have to teach
people that, in
business, there is rarely one perfect solution - so it is no good
searching for it! Being prepared to take different approaches, and combine and
adapt the best parts of other solutions are characteristics of successful business
people. One of the best ways to learn how to do this is by studying in a multicultural
environment.
BSL students
come from literally the four corners of the world - currently 30
different nationalities
are represented in the school. They bring with them centuries of
cultural heritage which
affects the way they view problems, and therefore the solutions they
propose. Combined with
BSL’s learning-by-participation method this means you will be exposed
to a wide variety of problem
solving approaches. Only by taking different approaches will you be able
to find those creative
and innovative solutions so necessary in today’s business.
Studying in
Lausanne
Business
School Lausanne is located in Switzerland, an ideal place to begin the
learning experience which will lead to
business success.
The banking
and commercial infrastructure of Switzerland is known and respected
throughout the world.
Many companies have chosen the country as the site for their
headquarters, and these
companies are always looking for dynamic, young people to join their
international teams.
Switzerland’s
reputation for stability and tolerance comes not only from the fact that
it is the centre for
world organisations such as WHO, UNHCR, ILO, but from the attitude of
the Swiss people.
This creates an environment in which everyone can feel safe; allowing
you to get on without
your studies with having to worry about strikes, civil unrest, or
discrimination.
Its location
in the centre of Europe has given Switzerland a unique cultural
heritage. Which other
country has four official languages and all the special characteristics
which come with them?
From the sound of cow bells in the mountains to rock concerts in Geneva,
you’ll find it all
here.
Lausanne is
35 minutes from Geneva and its international airport. Across the largest
Alpine lake, Lake
Leman, there are spectacular views of the mountains, and some of the
best skiing in Europe
in less than one hour away. As might be expected in a city which is home
to the International
Olympic Committee, Lausanne has extensive local sporting and
recreational facilities.
You will certainly find plenty to do - if you have time during your
studies!
Employers
The job
market for new graduates is as competitive as business itself. In this
situation you are the
product, and you must be able to differentiate yourself from the rest if
you are to sell yourself.
The programmes at BSL will give you the advantage you need.
A career
starts with an interview. Prospective employers are interested in the
transitional bridge between
education and practice being as short as possible. They are looking for
people who will
quickly be able to make a profitable contribution to business success.
The BSL pragmatic approach
in the classroom equips graduates to talk real business
The Courses-> |